#18 The Biggest Hiring Mistakes Business Owners Make (And How to Avoid Them) | Lori Goldsmith

Nicole Alicea sits down with HR expert Lori Goldsmith, founder of Heart of HR Shared Services, to unpack the biggest hiring, leadership, and workplace mistakes business owners make—and how to avoid them.

From hiring the wrong people to failing to give clear feedback, Lori shares real-world insights that can make or break a business. This conversation goes beyond basic HR and dives into the human side of leadership, communication, and company culture.

In this episode, they discuss:

• Why hiring the wrong employee is the most expensive mistake you can make

• The dangers of relying too heavily on AI in the hiring process

• How to properly interview candidates and spot red flags

• The difference between leadership and management—and why it matters

• How to give effective feedback and avoid costly HR issues

• Why documentation is critical when managing or terminating employees

Lori also shares practical strategies for building a strong company culture, aligning teams, and creating a work environment where employees can thrive.

This episode is a must-listen for business owners, managers, and entrepreneurs who want to build better teams, reduce turnover, and lead with confidence.

Produced by David “Fingers” Bell and hosted by Nicole Valentin Alicea.

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