Kevin Citarella, the owner and founder of Citarella Pest Control gives us a peek under the hood of his service-based business model. In this episode, Kevin breaks down what it takes to start a pest control business, including licenses, degrees, experience and certifications. We talk about how he trains his team, the logistics of covering a large territory and he shares his best advice on pitching and getting new business.
B2B and B2C Marketing and Advertising
After a brief hiatus, Nicole is back! Learn the difference between B2B and B2C marketing, marketing and advertising, and bias in marketing advice. If you have 20 minutes and love talking shop, join me!