Dive into the world of Jack Daniels with Brenda Terry, the brand’s one and only Brand Ambassador for the state of Florida, as she reveals the secrets behind the Master Distiller, Distributor, and Supplier side of the business. In this eye-opening episode, Brenda shares her unique role in educating and inspiring the bartending community to explore Jack Daniels in new and innovative ways, leading to personalized recommendations for patrons, and ultimately increased sales. Discover how Brenda’s refreshing approach adds a localized touch to this international spirits powerhouse, and learn how you can apply these game-changing strategies to your own business. Cheers to creativity!
Know Your Worth
Not everyone is qualified to make accurate valuations, so don’t let someone tell you you’re too expensive. Know your worth. Price yourself correctly. Effectively tell the story of the value you bring to the table. Join me as I share my thoughts on pricing, worth, and value.